Showing posts with label seo strategy. Show all posts
Showing posts with label seo strategy. Show all posts

Saturday, February 1, 2014

ITS ALL ABOUT SEO - Optimization (ANALYZE, STRATEGY, EXECUTION, MONITORING)

SEO is just not only Optimization, SEO HAS 4 Phase 
  1. ANALYZE
  2. STRATEGY 
  3. EXECUTE 
  4. MONITOR 

1. WEBSITE ANALYZE: 
  • URL
  • Title Tags
  • Meta Description Tags
  • Meta Keywords Tags 
  • Alt Images Tags
  • Heading (H1 H2 H3 H4 H5 H6) Tags
  • XML Sitemap
  • Robots Txt
  • Webmaster Verified
  • Google Analytic Verified
  • Stat Counter Verified 
  • Domain Age
  • Domain Authority 
  • Mozrank
  • Alexa Rank
  • Page Rank
  • Internal Page Rank
  • Google Cached
  • Google Indexed 
  • Yahoo Indexed
  • Bing Indexed
  • Google Backlinks 
  • Yahoo Backlinks
  • Bing Backlinks
  • HTML/CSS Validation
  • iframe Check
  • Check Javascripts
  • Flash coding 
  • Hidden Text
  • Content Optimization
  • Content Duplicate
  • Keyword Density
  • Footer Navigation
  • Interlinking
  • 404 Pag
  • URL structure
  • Redirect Link 
  • Broken Links 
  • Not Found links
  • Orphan Links
  • Facebook Page
  • LinkedIn 
  • Twitter Account
  • Dmoz Submission
  • Blogs

2. MAKE STRATEGY : 
Focus in your Mind before Make SEO Strategy 
  • Traffic
  • Content
  • Inbound Links
  • Link Popularity 
  • Social Media

TRAFFIC - 
Improve your Internet Presence
Improve Your Website
Improve Site Navigation
Increase Audience: With Unique and Fresh Content
Structured Data Markup: Think Before You Implement It.
Interlinking
Check iframe, JavaScript, Hidden Text


CONTENT - 
High Quality Content
Creating Viral Content.
Make Content for Guest Posting .

Make Unique Content for Article and Blogs 

INBOUND LINK - 
Make Relevent Quality Inbound Links
Submit your site in HIGH Quality 

LINK POPULARITY - 
Unnatural Link Removed 
Building links over email. 
Analyzing competitor links.
Interlinking

SOCIAL MEDIA - 
Join Group & Discussion Community
Make Official Page on Facebook, Twitter Linkin 
Create Social Profile 
Add Followers & Friends 
Focus on BRAND

3. EXECUTE: 
Execute you SEO Strategy, Its time for Execute your plan so follow those things in this step. 
  • Make SITE SEO Friendly ( URL Structure, Interlinking, Content Optimization, Navigation) Check iframe, JavaScript, Hidden Text
  • Link Building - Make Relevant Link, 
  • Make a List of Keywords
  • Build Keyword-Focused Pages
  • Set Up a Blog
  • Post Guest Blogs 
  • ARTICLE & BLOG Posting 
  • MAKE SEO FRIENDLY WEBSITE -  
  • Proper Keyword Research: - Keywords Collection, Searching, Analyze, Filter,  Keywords Competitions, Keywords Mapping, Keywords Combination, Focus Long Tail Keywords
  • Make Unique & Relevent Content for Website 
  • Onpage SEO
  • Offpage SEO
  • SOCIAL MEDIA(Facebook, Linkedin, Twitter, Pinterest,...) 

      4. MONITOR & REPORTING :
      • Track your Traffic, Conversions, Bounce Rate, Page Visit, Goal Conversion, New Visits from Google Analytics. 
      • Track Search Traffic, Google Index, Crawl Status, Search Queries, Stuctured Data, Sitelinks, HTML Improvements from Google Webmaster Tools. 
      • Ranking Analysis 
      • Measure and Track Your SEO Success


      SEO STRATEGY 2014

      1. What do you follow for ranking a site in this  year?
      Ans : I am following on content marketing and quality link building (good PR,DA,PA).

      2. What do you think about Content marketing?
      Ans : I think, present content is all in one.If anyone use unique content for focusing their site then they easily able to get trusty to Google.

      3. Do you think that link building are going to die?
      Ans : No, But the process is changing.

      4. How can you understand that you are doing positive work for a business site?
      Ans : By Keywords SERP progress, traffics and positive link building graph.

      5. Can you please share with me about Google penalty reason?
      Ans : Low Quality Content, Low Quality Backlinks, Anchor Over optimization etc.

      6. What do you take pre-action for preventing penalty?
      Ans : Quality Content, Top Back-linking, Social Media Marketing etc.

      7. What about your Social Media Marketing plan?
      Ans : Social Media Marketing plan need to grow up with Facebook, Twitter, Pinterest and Linkedin.(Relevant)

      8. What is the best graph for link-building?
      Ans : Slow and steady grow up the back-links.

      9. Do you think that private blog network is the best way for ranking a site?
      Ans : I don't know so much about that.

      10. Do you please tell me about generics anchor/LSI anchor idea?
      Ans : For preventing anchor over optimization , we should to use LSI or Generics Anchor Keywords.